Serious tools.
Built for the
pet people.
Websites, software, and brand kits for vets, groomers, trainers, daycares, and pet D2C founders. Designed in studio, photographed properly, and shipped with the kind of care you'd want for your own dog.
The catalog
Four shelves. Built deliberately.
We design for one industry — and we know it. Every product solves a real problem we've watched a pet business owner pay someone else to fix.
Templates
Production-grade websites for vets, groomers, trainers, and pet brands.
Software
Small, focused tools that replace spreadsheets and clipboards.
Brand & Content
Identity kits, social packs, and printable guides — designed, not generated.
Membership
One studio. Every product we ship. Twelve months.
Is this for you?
Two kinds of people open this site.
We design for owner-operators in the pet industry — and for the studios, agencies, and founders building tools for them.
Do you own a vet clinic, grooming salon, daycare, cat café, or small pet brand?
You need a website that reads as professional without hiring an agency, plus the small operations tools (booking, intake, notes) that replace your spreadsheet stack. Fork a template on Monday, take real bookings by Friday.
See pet-business templates →Are you a studio, agency, or founder shipping software for pet owners and pet businesses?
Skip the months of polishing. Every product ships with editable Figma sources, a clean opinionated stack (Next.js · Tailwind · Stripe · Lovable Cloud), and a license that covers unlimited end-client deployments on the membership tier.
See SaaS & dev kits →This issue
Four products we'd ship tomorrow.
templatesNorthgate — Vet Clinic
A warm, trusted website for the modern veterinary practice.
templatesHound & Hare — Groomer
Online booking, real pricing, gallery — the works.
templatesFetch Club — Daycare & Boarding
Marketing site + customer portal for daycare and boarding.
templatesNiko — Cat Café
A warm, story-driven website for a modern cat café.
templatesMaple Row — Pet Boutique
A neighborhood pet-boutique storefront. Food, toys, accessories — done well.
saasGroomBook
The booking and revenue system built specifically for grooming salons.
saasClipNotes
SOAP notes designed for vets who'd rather be seeing the next patient.
templatesWilder & Co — Raw Food D2C
A premium subscription storefront for raw, fresh, or human-grade pet food.
membershipAll-Access — Mivon Pet
Every template, every brand kit, every guide. One studio, twelve months.
Owner stories
Real businesses. Real next week.
Forked the groomer template on a Monday, took our first online booking by Thursday. Two of our clients actually said the new site looked more professional than the chains down the road.
I've used four different booking tools. GroomBook is the first one designed by someone who's actually stood at a grooming table with wet hands. The daily schedule alone is worth it.
We needed a website that didn't look like every other vet template. Mivon's Northgate template reads like a small magazine — calm, careful, and the pet-loss memorial page is handled with real grace.
One industry
Every product is for one customer: a pet business.
No generic SaaS templates pretending to be specialized. We design for vets, groomers, trainers, daycares, and pet D2C founders — and we don't ship anything else.
Designed, not generated
No stock photos. No AI dump. No template-store look.
Each product is designed in studio, photographed properly, and reviewed by a working pet-business owner before it goes on sale. If it doesn't read as premium, we don't ship it.
Ship in days
Fork on Monday. Take bookings by Friday.
Every template is on the same opinionated stack (Next.js 15, Tailwind v4, Stripe, Lovable Cloud) with a one-hour setup walkthrough — not a week of YAML.
Ship this week
Pick a product. Fork it. Take bookings by Friday.
Twenty-four products in the catalog, each one a real, opinionated build. Fourteen-day refund, free updates for a year, and a real person on the other end of the receipt email.